National Geographic Just Did a Face Swap Ad Campaign, and It’s Very Weird Indeed | Adweek
Topics: National Geographic, Y&R paging_filter National Geographic has tried to put a 21st century spin on the idiom “Walk a mile someone else’s shoes.” Instead of shoes, people swap faces—a la Snapchat’s face swap tool—in an odd new print campaign from Y&R São Paulo. break The intentions of the campaign are sound. The “Swap Prejudice…