
Twitter app bug inflated video ad metrics by as much as 35% – Business Insider
Twitter CEO Jack Dorsey.John Lamparski/Getty Images A bug in a recent version of Twitter’s Android app inflated video advertising metrics by as much as 35%, a person familiar with the matter told Business Insider. Twitter let advertisers know about the error earlier this week. The company has issued advertisers refunds for over-billing from video campaigns that ran…