Stream of Reading (Prepare to be Forwarded) – An Archive of What I'm Reading
Auto-play videos lurking in unopened tabs. Pop-ups that won’t go away. Photos that won’t load. Text that’s invaded by ads. It’s hard to complain about the internet without feeling like a mom struggling to post on Facebook, but going online has started to feel like an assault on the senses. The internet so often feels…
react-text: 214 Pepsi /react-text react-text: 215 pulled its /react-text react-text: 217 controversial commercial featuring Kendall Jenner as a protester /react-text react-text: 218 following significant backlash on social media. /react-text react-text: 220 “Pepsi was trying to project a global message of unity, peace and understanding. Clearly, we missed the mark, and we apologize,” the company said…
A growing number of global brands have pulled their advertising campaigns from YouTube over the past week after finding their ads had appeared next to extremist content. Google, which owns YouTube, has vowed to tackle the issue by working on toughening up its policies, making its advertiser controls easier to use, and hiring more staff to police…
“If I knew I was going to live this long, I would have taken better care of myself.” – Mickey Mantle. Long Strange Trip We started The Deck in 2006 and for the first couple years it struggled. By 2008, it was an OK business and by 2009, it was a pretty good business….
Outdoor advertising in 2011. Photo via Getty Images. Paris will not have “sexist and discriminatory” ads cluttering up its outdoor space, thank you very much. Business Insider reports that the Council of Paris just signed off on a new contract to handle outdoor advertising throughout the city. But first the winner, JCDecaux, had to agree…
Andrey_Popov/Shutterstock The global online ad fraud problem could be costing advertisers more than twice as much as first estimated, according to new research released on Tuesday. A study commissioned by WPP ad agencies The&Partnership and conducted by ad verification company Adloox estimates advertisers could be wasting $16.4 billion to fraudulent traffic and clicks manufactured by…
Over the last five months, there’s been a steadfast movement to boycott stores that carry Trump family products. Amid the visible — and effective — #GrabYourWallet campaign, there’s been another type of advocacy rumbling, this one targeting companies for where they advertise. An anonymous group of activists who call themselves Sleeping Giants have been working…
YouTube canceled its top star’s show on Tuesday over his anti-Semitic jokes, complicating its efforts to court television advertisers while also retaining its edgy video stars. YouTube, a unit of Alphabet Inc.’s Google, distanced itself from its most popular creator—27-year-old Felix Kjellberg, who goes by PewDiePie—after The Wall Street Journal reported he made anti-Semitic jokes or showed Nazi imagery in…
The Price is Right: Super Bowl Sunday Ads Edition Updated | On just one night a year, the majority of Americans are willing to look past their local allegiances, long-standing biases, or complete ambivalence to sports and come together to watch the ultimate in escapist television: The Super Bowl. In 2015, it even shattered records to…
< ?xml version=”1.0″ encoding=”UTF-8″????> Anthony Rushton, Telemetry CEO. Bloomberg/YouTube Telemetry, an adtech outfit that specialized in detecting fraudulent traffic and was once tipped to be worth $486m plus a possible IPO, has closed its operations The Drum has learned – a development that took place in the immediate aftermath of the recent Methbot revelations. Industry…