What Were They Thinking?: Selling Rocket Mortgage in a Post-2008 Economy | Rhetorically Speaking

“Push button. Get Mortgage.” That’s the tagline of Quicken Loans’ new product, Rocket Mortgage. The company introduced Rocket Mortgage to the massive television audience watching Super Bowl 50 in a one-minute commercial. The ad describes a simple push button app that allows people to get mortgages on their phones, which would lead to a “tidal…

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The First Financial Apocalypse Prediction of the New Year

Predictions about financial markets are, almost without exception, notoriously wrong and worthless. With that caveat: we have our first respectable major DOOM prediction of 2016! Are there good reasons to be panicky about global financial markets right now? Absolutely! Oil prices are cratering to unbelievable lows, China’s growth that’s been propelling the whole world is…

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America’s millennials are in crisis—and it’s not all in their heads – Quartz

It’s now readily apparent that we’re in the midst of a new wave of college student protests. From the ConcernedStudent1950 movement that led to the ouster of University of Missouri president Tim Wolfe to the Million Student March that spanned 110 campuses and called for a debt-free education, campuses across the nation are witnessing an…

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$100,000 and up is not enough – even the ‘rich’ live paycheck to paycheck | Business | The Guardian

Marguerita Cheng, a certified financial planner and CEO of Blue Ocean Global Wealth, has a client in the Washington, DC area who makes $450,000 to $600,000 a year but lives paycheck to paycheck. He spends a lot of it on keeping peace with his ex-wife. Related: Guardian readers: US middle class is ‘living from one…

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“The Most Extreme Point Of Stock Market Overvaluation In History” | Zero Hedge

Excerpted from John Hussman’s Weekly Comment, The atmosphere is getting thin up here, and every ounce counts triple when you’re climbing in rarefied air. While near-term market dynamics are more likely to be impacted by Friday’s employment report than any other factor, our broad view remains that stocks are in the late-stage top formation of…

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