Medium’s pivot catches publishing partners by surprise- POLITICO Media

On Wednesday, Medium co-founder Evan Williams announced in a blog post that the publishing platform would abandon its strategy to sell native advertising against premium publishers’ content and instead work on finding a new business model for online publishing. “We had started scaling up the teams to sell and support products that were, at best,…

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Renewing Medium’s focus

We’ve decided to make some major changes at Medium. I’ll start with the hard part: As of today, we are reducing our team by about one third — eliminating 50 jobs, mostly in sales, support, and other business functions. We are also changing our business model to more directly drive the mission we set out on originally. Obviously, this…

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Special edition: Megyn Kelly’s move; NBC’s plan; what insiders are saying; Fox’s $25 million offer; poor Rupert; unanswered questions; new Wired EIC

  The Megyn Show Megyn Kelly‘s last day on Fox News will be this Friday. She is joining NBC News in a bold, risky move, and the media world is abuzz about it. Ever since 12:30 p.m. ETDylan Byers and I have been on the phone with sources, gathering intel, and this special edition of the newsletter contains 1) everything we know…

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Advertising’s Moral Struggle: Is Online Reach Worth the Hurt? – The New York Times

An Allstate ad on Nowtheendbegins.com, next to an article claiming that the Sandy Hook Elementary School shooting did not happen. By emphasizing technology and data in placing online ads, marketers risk bankrolling sites that are toxic to society Advertising on the internet has never been easier. Data and automation increasingly allow companies large and small…

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Don’t want the public to see your newsroom’s gossip? Don’t put it on Slack – Poynter

Last year, instant messages from Gawker staffers were cited as evidence in the defamation lawsuit filed by professional wrestler Hulk Hogan. What they revealed wasn’t pretty: tasteless jokes about the former pro-wrestler’s sexual trysts and his genitals, snide remarks that weren’t meant for publication. The transcripts quickly became a cautionary tale for journalists who might…

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Adblockalypse! – Recurrency News – Medium

Adblockalypse! We created Recurrency to help creators of all kinds — podcasters, artists, authors, musicians — get paid to do what they love and there is no bigger threat to those content creators today than ad blocking. What is the Adblockalypse? “Adblockalypse” is the end of days for publishers and advertisers. Once it arrives, content creators on…

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