![The Only Thing Dumber Than Buying a $700 Juicer Is Investing In It](https://www.chronoto.pe/wp-content/uploads/2016/04/242714-okswk4g1lgw2ojtlvwd8.png)
The Only Thing Dumber Than Buying a $700 Juicer Is Investing In It
The latest startup to “catch Silicon Valley’s eye” is a company called Juicero that’s selling, essentially, a $700 Keurig for organic cold-pressed juice. Even though it offers the kind of overpriced, niche gizmo you’d find in a Hammacher Schlemmer catalog, the company is flush with $120 million in investment capital. Silicon Valley giants are betting…