Palantir is pitching ad agencies on its AI technology

Palantir, the controversial software company with ties to intelligence agencies, is turning to the agency world as part of its continued efforts to grow its commercial business. The company, which was co-founded by venture capitalist Peter Thiel, has pitched advertising agencies on utilizing its year-old AI platform AIP, according to two executives from different agencies…

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Google’s New Privacy Plan Has Flaws, Regulator Says in Internal Documents – WSJ

Google’s yearslong effort to make online advertising less invasive has hit another snag. The U.K. privacy regulator says Google’s proposed replacements for cookies need to do more to protect consumer privacy, according to internal documents reviewed by The Wall Street Journal. Google’s proposed technology, dubbed Privacy Sandbox, leaves gaps that can be exploited to undermine privacy and identify users…

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Maria Cantwell wants a privacy law. She’s been one of its biggest obstacles. – The Washington Post

When Maria Cantwell first ran for the U.S. Senate, she championed what was then an unconventional political cause: internet privacy. “What you do on your computer should be your business, and no one else’s,” Cantwell, the dot-com millionaire and former U.S. House member, said in a 2000 campaign video that showed her huddled around a…

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Publishers turn to other platforms to address platform referral traffic issues – Digiday

Nine digital publishing execs that spoke with Digiday said they are investing in other social platforms like Instagram and TikTok to grow their reach. But the question remains if alternative platforms can actually make up the social referral deficit. As Digiday reported last year, those platforms do more for publishers trying to build up their…

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Colorado Catholic group bought app data that tracked gay priests – The Washington Post

A group of conservative Colorado Catholics has spent millions of dollars to buy mobile app tracking data that identified priests who used gay dating and hookup apps and then shared it with bishops around the country. The secretive effort was the work of a Denver nonprofit called Catholic Laity and Clergy for Renewal, whose trustees…

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Large Brands Are Still Advertising on Made-for-Advertising Sites

Almost a year after the industry outcry over made-for-advertising inventory and months since many ad-tech firms have devised solutions to address the problem, ads from large brands are still being served on spammy websites, new research from Adalytics has found. Adalytics found examples of hundreds of large brands advertising on made-for-advertising websites, facilitated by most…

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