Stream of Reading (Prepare to be Forwarded) – An Archive of What I'm Reading
Advertising industry figures are demanding significant refunds from YouTube following new research that suggests millions of adverts on the video platform are hidden away from users in ways that breach the Google-owned group’s policies. Adalytics, a digital ads analysis group, has conducted research into YouTube’s “TrueView” system, through which the platform’s more than 2bn users…
The Metaverse, the once-buzzy technology that promised to allow users to hang out awkwardly in a disorientating video-game-like world, has died after being abandoned by the business world. It was three years old. The capital-M Metaverse, a descendant of the 1982 movie “Tron” and the 2003 video game “Second Life,” was born in 2021 when…
The news-rating group NewsGuard has found dozens of news websites generated by AI chatbots proliferating online, according to a report published Monday, raising questions about how the technology may supercharge established fraud techniques. The 49 websites, which were independently reviewed by Bloomberg, run the gamut. Some are dressed up as breaking news sites with generic-sounding names…
The media bet its future on Facebook. Did it learn from that mistake? Photo-Illustration: Intelligencer; Photo: Getty Images Photo-Illustration: Intelligencer; Photo: Getty Images BuzzFeed, the archetypal new media company of the 2010s, announced last week that it was shutting down its news division. In 2012, the small “web buzz” start-up started hiring reporters. The newsroom…
Credit…Photograph by Jamie Chung. Concept by Pablo Delcan. Whether the platform is dying or not, it’s time to reckon with how exactly it broke our brains. Credit…Photograph by Jamie Chung. Concept by Pablo Delcan. April 18, 2023 Listen to This Article Audio Recording by Audm The trouble began, as it usually does, when I saw…
For a long time we have existed in a weird world where if as a human you want to use a website you agreed to a long terms-of-service either explicitly or implicitly… But if you were a robot accessing a website the rules of the road were pretty basic: 1. There was some usual blanket…
A photographer is refusing a prestigious award after admitting to being a “cheeky monkey” and generating the prize-winning image using artificial intelligence. The German artist Boris Eldagsen revealed on his website that he was not accepting the prize for the creative open category, which he won at the Sony world photography awards. The winning photograph…
Media buyers keep insisting that the role of third-party verification firms are critical when assessing everything from brand safety to viewability in the programmatic market. But news publishers feel powerless when their content is misclassified and subsequently demonetized by upwards of 30% compared to inventory deemed as “safe,” according to Luis Romero, svp and head…
PAIR is a new identity solution from Google that allows publishers and advertisers (using Google’s buying platform, DV360) to match first-party data to deliver personalized ads. Google announced PAIR in a blog post outlining the concept last week. PAIR stands for Publisher Advertiser Identity Reconciliation, and as far as ad tech acronyms go, it’s not…
Remind me why, exactly, these guys have so much control over technological innovation? Photo illustration by Slate. Photos by Liu Guanguan/China News Service/VCG via Getty Images, gpointstudio/iStock/Getty Images Plus, and francescoch/iStock/Getty Images Plus. If the technological innovation coming out of Silicon Valley is as important as venture capitalists insist, the past few days suggest they…