Rise of Ad-Blocking Software Threatens Online Revenue – The New York Times

Many of the world’s largest Internet companies, like Google and Facebook, rely heavily on advertising to finance their online empires. But that business model is increasingly coming under threat, with one in five smartphone users, or almost 420 million people worldwide, blocking advertising when browsing the web on cellphones. That represents a 90 percent annual…

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Interactive Advertising Bureau CEO: AdBlock Plus is an extortion-based business | TechCrunch

Begin: WordPress Article Content Today at TechCrunch Disrupt NY, we had both the founder of AdBlock Plus Till Faida and Interactive Advertising Bureau CEO Randall Rothenberg on our stage — but not at the same time, mostly because Rothenberg refused to even shake hands with Faida in public. Rothenberg minced no words in his dislike…

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Google said to be exploring an ‘acceptable’ ads policy – Digiday

Google is reportedly jumping deeper into the ad blocking issue by exploring an acceptable ads policy, publisher and industry sources say. Google, together with Facebook, controlled 64 percent of the digital ad market last year. With that clout, Google could have an outsized impact on the kinds of ad formats that become the industry standard. Intrusive and…

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When newsrooms don’t own their data, other companies profit – Poynter

Last Friday, the head of Bloomberg Media told The Guardian that publishers are “feeding on the scraps” of Facebook’s ad business. Justin Smith said that Facebook makes a lot more from ads in its News Feed than publishers do from linking content on the social network: It’s a problematic situation. On its current trajectory this…

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Media Websites Battle Faltering Ad Revenue and Traffic – The New York Times

Advertisers adjusted spending accordingly. In the first quarter of 2016, 85 cents of every new dollar spent in online advertising will go to Google or Facebook, said Brian Nowak, a Morgan Stanley analyst. The power shift was made clear last week as the Facebook chief executive Mark Zuckerberg took the stage for the company’s annual…

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